Series 2: Packaging

Ep2: What factors should be noticed when designing seasonal packaging?

Ep2: What factors should be noticed when designing seasonal packaging?

In addition to building menus or developing holiday products, changing seasonal packaging is always the thing that businesses take the most time to do, even if they outsource to a design team. So when briefing or designing seasonal packaging, what should you notice to achieve the most optimal results?

Ep1: How important is seasonal packaging?

Ep1: How important is seasonal packaging?

Seasonal packaging is a packaging design that carries the spirit and message of a specific (usually seasonal) communication campaign. So why are brands increasingly focusing on changing "shirt" for seasonal products?